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Hope Springs Infernal: meet AllSaints’ SS21 collection

This collection celebrates the emergence of spring, as we continue to develop our commitment to conscious clothing. Shot against the vivid pink landscapes of the predominantly dry OwensLake in California, the desert backdrop becomes a potent symbol of our collective need to preserve water. The imagery’s depiction of nature and the environment, space and escapism, and the optimism of youth, presents both a timely reminder and a message of hope.

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